Press Release: ¡Cubanismo! Makes Its San Diego Debut at ArtPower

Joanna Szu

La Jolla, CA—The “powerhouse all-star touring band” ¡Cubanismo! makes its first appearance in San Diego on Thursday, October 27, at 8 p.m. The band’s founder Jesús Alemañy came to fame as a brilliant 15-year-old trumpet player for the iconic Cuban group Sierra Maestra—the band that led to the formation of Buena Vista Social Club—and carries on in that fiery Cuban tradition. His all-star orchestra plays sizzling dance tunes full of swaggering horn charts and wild polyrhythms that recall the vintage big-band son sound of the 1940s and 50s, embracing traditional rumba, cha-cha, danzon and pa’ca rhythms arranged in the classic descarga, or “jam session” style. The performance takes place at Price Center West Ballroom at UC San Diego. Tickets are $30 and includes a free Latin dance lesson at 7 p.m. Order tickets online at or by phone at 858.534.TIXS (8497).

About ¡Cubanismo!

Jesús Alemañy, founder of Latin orchestra ¡Cubanismo!, came to fame as a brilliant 15 year old trumpet player for the iconic Cuban son group Sierra Maestra. The expression cubanismo designates something specifically Cuban, or unique to the island and not common to the general Spanish culture of Latin America. Utterly different from the genre known as Latin jazz, ¡Cubanismo! features danceable music from beginning to end, celebrating the legacy of Cuban music in other dance styles from around the world. The Cuban son, which dates back to the turn of the century, is the root of much of the up-tempo international pop music, from African soukous to New York salsa.